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Are your ads protected against non-human and fraudulent traffic?

Our free report will help you understand how Click Fraud  hurts your campaigns and what you can do about it.

Is click fraud eating away at your ad budget?

Bad bots, fraudulent websites, and competitors can generate fake clicks on your ads,  inflating costs and skewing campaign data.

Bot Traffic

Bots represent 47.5% of
global internet traffic.

Wasted Spend

22% of ad expenditure
is lost to ad fraud.

Fraud cost

Ad fraud cost is estimated to rise to $172 billion in 2028.

Google Ad Fraud Rate

17% of Google Adstraffic is fraudulent

Get an overview of where your campaigns are vulnerable

Bad bots, fraudulent websites, and competitors can generate fake clicks on your ads, inflating costs and skewing campaign data.

Our Detailed Report provides you with:
Vulnerable keywords
Wasted Ad Spend
Vulnerable keywords
Unwanted vs. Legitimate Clicks

Why use our click fraud calculator?

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Protect Your Digital Ad Campaigns with ClickGUARD

Get your free Google ad account analysis now.

Free Click Fraud Report

Upgrade & Eliminate Click Fraud on Google and Meta with ClickGUARD.

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FAQs

Below, we have compiled some frequent questions from clients regarding
the ClickGUARD Click Fraud Calculator and Click Fraud in general

What is click fraud?

Click fraud is the process of manipulating the PPC (Pay-per-click) advertising system with meaningless clicks. These clicks most commonly originate from bots and have various aims. The main reasons these bots engage with ads are to reduce competition among advertisers or to try and generate fraudulent revenue as an ad hosting platform.

Is Click Fraud Common?

Depending on the industry in question, click fraud ranges from common to extremely prevalent. Around 17% of Google Ad traffic is fraudulent and roughly 22% of ad expenditure is lost to fraud. These numbers are big enough to be of concern for any business.

What are the most common sources of click fraud?

Click fraud most commonly originates from bots (bot farms, botnets, or click bots. There are cases where click fraud originates from people manually clicking on ads, but automation has largely made this redundant.

How can I protect my business against click fraud?

You can use ClickGUARD’s industry-leading click fraud detection and prevention software if you need to combat click fraud on your PPC ad campaigns. Additionally, using the power of our free click fraud calculator tool allows you to see how susceptible you are to ad fraud. Combined, these tools provide all the protection and statistics you need to keep your PPC ad campaigns safe.